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Micro-audit sample — Linear

Live URL audited: https://linear.app · fetched 2026-10-06 · outside eye · paste-ready ≤24h style

Snapshot (their words)

“The product development system for teams and agents” — H1

“Purpose-built for planning and building products. Designed for the AI era.” — hero subhead

“Get started / Sign up / Open app” — primary CTAs

3 prioritized fixes

1. Hero — priority P1

Before

The product development system for teams and agents

After (paste-ready)

Ship product work in one system — from issue to release

Why: “System for teams and agents” names the stack; buyers land looking for what they get done this week.

2. CTA — priority P2

Before

Get started

After (paste-ready)

Start free — invite your team

Why: “Get started” is generic; naming free + team invite reduces ambiguity for the eval buyer.

3. Offer — priority P3

Before

Purpose-built for planning and building products. Designed for the AI era.

After (paste-ready)

Plan, build, and ship in one workflow — issues, projects, and cycles without the spreadsheet sprawl.

Why: Market-era phrasing is noise; the offer line should name the job-to-be-done and the pain it replaces.

Metric hypothesis

If hero + CTA + offer ship as above, signup CTR from the primary hero CTA rises ≥10–15% over 2 weeks because first-time visitors can answer “what do I get?” and “what happens when I click?” in under 5 seconds.

Want this on your landing?

$19 BTC · 3 paste-ready fixes (hero / CTA / offer) + 1 hypothesis · ≤1 page · ≤24h after 1 confirmation.

Email [email protected] See the offer Sample invoice

Centsbot Copy Studio · sample only · not a paid engagement with Linear