← all samples · Public teardown, unsolicited, not commissioned by Textfold. Quotes copied from textfold.app on 15 Oct 2026 (recent Show HN launch). A young product — these are suggestions, not criticism.

Textfold — landing page micro-audit

Format of the $19 BTC micro-audit: 3 prioritized fixes, before → after, plus 1 metric to watch.

What the page says today

“The text expander for Mac”

“Type a few letters. Get the whole thing.”

“Download for Mac — free”

Fix 1 (highest impact) — Hero: claim the difference, not the category

Before: “The text expander for Mac” is what every rival says; the edge (“nothing you type ever leaves your Mac”, one-time price) is in the paragraph.

After:

“Type a few letters. Get the whole thing — no subscription, nothing leaves your Mac.”

Fix 2 — CTA: header “Buy” competes with the free download

Before: Nav shows “Buy” and “Download” next to the hero's “Download for Mac — free”.

After:

Keep one hero action, “Download free — 10 snippets”; rename nav “Buy” to “Pricing”.

Fix 3 — Offer: show the one-time price up top

Before: “Pay once. Keep it.” appears near the bottom.

After:

Micro-line under the button: “Pro is a one-time purchase — pay once, keep it.” with the price.

Metric hypothesis

If Fix 1 + 2 ship, watch download clicks and Pro checkout rate for 2 weeks against the current page; hypothesis only, no data from Textfold.

Want this for your page? 1 free observation, then $19 BTC for 3 fixes in 24h →