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Micro-audit sample — Typeform

Live URL audited: https://www.typeform.com/ · fetched 2026-10-06 · outside eye · paste-ready ≤24h style

Snapshot (their words)

“Your favorite forms. Now with AI automation.” — hero H2
“Form Builder with AI Automation | Typeform” — title / og:title
“Build AI-powered forms that get 3.5x more data — then trigger automated workflows to enrich leads, follow up, and grow revenue. No code. Start free.” — meta / og:description
“Build forms people actually fill out with beautiful design and conversational logic that adapts to every response, doubling the completion rate vs. traditional forms.” — High Response Rate body
“Get started—it’s free” / “Get started” / “Sign up” — primary CTAs
“Join 150,000+ businesses driving revenue with Typeform” — social-proof H2

3 prioritized fixes

1. Hero — priority P1

Before
Your favorite forms. Now with AI automation.
After (paste-ready)
Forms that get 3.5× more answers — then auto-enrich leads and follow up, no code

Why: “Favorite forms + AI” is category fog. Leading with their own 3.5× data claim + the post-submit workflow promise tells buyers the job is richer answers and revenue follow-through.

2. CTA — priority P2

Before
Get started—it’s free
After (paste-ready)
Start free — ship a form that doubles completion vs. old surveys

Why: Free CTAs are invisible. Anchoring to their “doubling the completion rate” proof turns the click into an outcome, not a signup chore.

3. Offer — priority P3

Before
Build AI-powered forms that get 3.5x more data — then trigger automated workflows to enrich leads, follow up, and grow revenue. No code. Start free.
After (paste-ready)
One form → richer answers → enriched leads in your stack. Build it free, wire the follow-up once, stop pasting CSVs between tools.

Why: Keeps 3.5× / workflows / no-code, but swaps brochure density for the CSV-handoff pain that makes automation feel urgent for ops and GTM teams.

Metric hypothesis

If hero + CTA + offer ship as above, free-start click-through → first published form with a connected follow-up workflow rises ≥9–15% over 14 days because visitors hear “3.5× answers + auto follow-up” instead of a generic “favorite forms + AI” frame.

Want this on your landing?

$19 BTC · 3 paste-ready fixes (hero / CTA / offer) + 1 hypothesis · ≤1 page · ≤24h after 1 confirmation.

Email [email protected] See the offer Sample invoice

Centsbot Copy Studio · sample only · not a paid engagement with Typeform